Experience life inside James Packer’s Sydney Harbor Crown Casino tower

The wealthy have flocked to buy apartments in Sydney’s Crown Casino tower, where they are treated like royalty, with the city’s newest glittering skyscraper due to be completed in 2021.

Officially named One Barangaroo, the 71-story tower is the tallest residential building in the Port City and boasts stunning CBD views, a lavish pool deck, multiple gyms, and a myriad of restaurants, bars, and cafes.

Sales agent Knight Frank said this week that nearly 90% of the tower’s 82 units had residents either fully moved in or had been sold awaiting occupancy – with Crown shareholder James Packer himself paying £72,229 million dollars for this privilege.

“The design and amenities of One Barangaroo’s residences are matched only by the effortless luxury of our impeccable hotel service, available day and night to every resident,” the building’s marketing materials read.

One Barangaroo (pictured) is a 71-storey tower – making it Sydney’s tallest residential building – and boasts stunning CBD views, an opulent pool deck, multiple gyms and myriad restaurants, bars and cafes

Apartments offer incredible views of Sydney Harbor plus luxury amenities and balconies throughout

Apartments offer incredible views of Sydney Harbor plus luxury amenities and balconies throughout

Whether it’s the concierge in the cavernous lobby, poolside waiters, or gym attendants, residents have staff to look after them 24/7.

Residents can visit the on-site luxury spa for beauty treatments or mindfulness training or those looking to get in shape have access to full-time personal trainers.

Relaxing with family, friends or the grandkids by the pool at the weekend is an ideal lifestyle, with a premium beer or cocktail available for hand delivery, as is a burger gourmet or fresh handmade sushi for those feeling peckish

Reservations at any of the resort’s 13 restaurants are also prioritized for apartment owners, who make up to 50 reservations per week.

Flagship restaurant Oncore, run by Michelin-starred chef Clare Smyth, was in high demand over the Christmas period, with residents taking preference.

A recent Knight Frank survey of potential buyers found that 44% of Australian respondents would be willing to pay a premium to buy property in a branded residential development, ahead of the global average of 39% (pictured, a freestanding bath with incredible views of Sydney)

A recent Knight Frank survey of potential buyers found that 44% of Australian respondents would be willing to pay a premium to buy property in a branded residential development, ahead of the global average of 39% (pictured, a freestanding bath with incredible views of Sydney)

Relaxing with family, friends or grandchildren by the pool (pictured) at the weekend is an ideal lifestyle, with a premium beer or cocktail available for hand delivery, while like a gourmet burger or fresh handmade sushi for those feeling peckish

Relaxing with family, friends or grandchildren by the pool (pictured) at the weekend is an ideal lifestyle, with a premium beer or cocktail available for hand delivery, while like a gourmet burger or fresh handmade sushi for those feeling peckish

For those wanting a more ‘homey’ experience during the festive season, the team have offered bespoke Christmas packages including 12 or 15 gourmet meals in your apartment served by catering staff.

Additionally, an interior design overhaul has been included to fully “dress” the apartment in a welcoming Christmas theme.

The offer has proven popular with 16 apartment owners who have shelled out for the package and more are planned for other holidays such as Easter.

24/7 valet parking is also offered, allowing residents to “exit their cars directly into the residents’ private entrance” while a driver takes your car to be washed , neat and parked.

Flagship Oncore restaurant run by Michelin-starred chef Clare Smyth was in high demand over the Christmas period, with residents giving preference (pictured, a master bedroom with great views)

Flagship Oncore restaurant run by Michelin-starred chef Clare Smyth was in high demand over the Christmas period, with residents giving preference (pictured, a master bedroom with great views)

The concept of hotel-branded apartments is becoming increasingly popular around the world with developers and architects aiming to capture the relaxed and sophisticated atmosphere of a five-star hotel (pictured, the entrance to the complex)

The concept of hotel-branded apartments is becoming increasingly popular around the world with developers and architects aiming to capture the relaxed and sophisticated atmosphere of a five-star hotel (pictured, the entrance to the complex)

Housekeeping is also no problem with staff on hand for everything from “quick refreshes to seasonal turnover” luxury four-, five-, or six-bedroom apartments.

The $100 million six-bedroom duplex penthouse spanning three two is still available for purchase.

The unit has three private balconies – one with its own plunge pool – three private bars and a butler’s kitchen separate from the main kitchen.

Knight Frank marketing officer Erin van Tuil said part of the appeal for buyers was that the apartments were a “branded residence” under the Crown banner.

Residents can visit the on-site luxury spa for beauty treatments or mindfulness training or those looking to get in shape have access to full-time personal trainers (pictured, an infinity pool at the resort)

Residents can visit the on-site luxury spa for beauty treatments or mindfulness training or those looking to get in shape have access to full-time personal trainers (pictured, an infinity pool at the resort)

Housekeeping is also no problem with staff on hand for everything from 'rapid refreshes to seasonal turnover' of four-, five- and six-bedroom luxury apartments (pictured, the living space of an apartment in the tower)

Housekeeping is also no problem with staff on hand for everything from ‘rapid refreshes to seasonal turnover’ of four-, five- and six-bedroom luxury apartments (pictured, the living space of an apartment in the tower)

The concept of hotel-branded apartments is becoming increasingly popular around the world with developers and architects aiming to capture the relaxed and sophisticated atmosphere of a five-star hotel.

‘A hotel concierge offers a different service from what you can find in serviced apartments. For example, if you want to arrange for a sommelier or private chef, they can do that for you – a normal concierge wouldn’t. said Ms. van Tuil.

A recent Knight Frank survey of potential buyers found that 44% of Australian respondents would be willing to pay a premium to buy property in a branded residential development, ahead of the global average of 39%.

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