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GAMING1, the leading gaming and sports betting partner, has announced its latest joint venture partnership as it marks its entry into the Dutch market.
The joint venture will see GAMING1 partner with the prestigious Dutch chain Gran Casino, which operates several casinos and hotel gaming sites in partnership with hotel company Van der Valk, one of the largest hotel and restaurant chains in the Netherlands. Low, with several four-star establishments across Europe and the Caribbean.
Under the agreement, Gran Casino will leverage GAMING1’s exclusive sports betting and casino platform to deliver a true next-generation online casino experience.
With the partnership set to allow the Gran Casino to enter the online betting and gaming space for the first time, the new online business will be established under the Circus brand of GAMING1.
Already recognized as a major online gaming brand in France, Belgium, Serbia and Peru, the agreement should allow Circus to make a remarkable entry into the Dutch market, with a particular focus on its online operations.
Merging the hospitality and localized expertise of Gran Casino and Van der Valk with GAMING1’s online technology, the deal will also see the provider provide its library of exclusive online gaming content, spanning slots and board games.
Commenting on the deal, Sylvain Boniver of GAMING1 said: “With a track record of success spanning multiple regulated markets around the world, our unique partnership model brings together the expertise of both parties to deliver the ultimate omnichannel customer experience.
“We are delighted to partner with Gran Casino and Van der Valk, and given our home markets of Belgium and France, it is certainly an incredibly proud moment for all of us to announce our long-awaited entry into the one of the most exciting new regulated jurisdictions in Europe.”
Frank Kastelijns, Director of the Gran Casino added: “The Dutch online market holds many opportunities, and we are delighted to partner with GAMING1, which brings an established reputation for transforming its partners’ operations into a true online experience. We are sure that together we can present players with one of the best catalogs of online games available.
Gert van der Valk, director of Van der Valk International, also added:
Bringing together GAMING1, one of the European market leaders, with Gran Casino and Van der Valk International, shows how far our ambitions go for Dutch players. Together, we will take gaming and hospitality to new heights through our unique gaming experience. »
Offering a modular and flexible sports betting and casino platform that provides a seamless betting and gaming experience, GAMING1 offers superior gamification capabilities, full land-based integration, localized betting pricing and acceptance ratios of bets at the forefront of the market.
In addition to its successful land-based operations in France and Belgium, GAMING1 also operates as a leading betting and gaming partner for regulated markets including Portugal, USA, Spain, Switzerland, Colombia, Serbia and MGA jurisdictions.
Business highlights over the past year have seen GAMING1 become the first live online casino provider in Colombia in partnership with Evolution. The provider also celebrated its entry into North America through a joint venture with Delaware North, a global hospitality company with a portfolio of regional casinos and gaming halls in the United States and Australia.