Square Enix to Create Winning Blockchain Games with Token Savings
Square Enix president says not everyone wants to play video games for fun – some want to play games to make money. This is why the company will create blockchain-based games with token savings.
Games could change completely in 2022 as publishers embrace games to win. Previously, games were built on fun and less on commodification – well, if you ignore the arcades, which were the original slot-like microtransactions – but the advent of digital online games introduced lootboxes. and micro-monetization. Soon, every publisher put some form of purchasable product over and over into their game to the point where the games themselves were built with mTX in mind – and entire billion dollar empires were built on that all as well. what you can buy to collect them – all craze. Right now, most games are monetization engines built on live services, but paid NFT blockchain games add another layer to the mix. Publishers like Square Enix, the developer and publisher of decades-long series like Final Fantasy and Dragon Quest, are eager to incorporate these possible new sources of revenue into already monetized games.
Square Enix, in particular, is passionate about NFTs and blockchain. The developers of Dragon Quest, NieR and Final Fantasy are all interested in NFTs. Square Enix President Yosuke Matsuda recently started 2022 by hitting the hornet’s nest with a few controversial NFT comments.
I realize that some people who “play for fun” and currently form the majority of players have expressed reservations about these new trends, and that’s understandable.
However, I think there will be a number of people whose motivation will be to “play to contribute”, that is, to help make the game more exciting. The traditional game offered no explicit incentive for this latter group of people, who were strictly motivated by personal feelings as inconsistent as goodwill and the spirit of volunteerism.
Matsuda also says that Square Enix will create its own token for its next blockchain games up for grabs in order to create decentralized games. He says building decentralized games will be an important part of his plans for 2022 and beyond.
However, with the advancement of token savings, users will be given explicit incentives, thus not only resulting in greater consistency in their motivation, but also creating a tangible benefit for their creative endeavors. I believe it will lead more people to dedicate themselves to such efforts and greater possibilities of games developing in exciting ways.
Whether it’s having fun, making money, or contributing, a wide variety of motivations will inspire people to engage in games and connect with each other. It is the blockchain-based tokens that will allow this.
By building viable token economies into our games, we will enable autonomous gaming growth. It is precisely this type of ecosystem that is at the heart of what I call “decentralized gaming,” and I hope it becomes a major gaming trend in the future. If we refer to the one-way relationship where players and game providers are linked by games that are end products as a “centralized game” to contrast it with decentralized games, then the incorporation of decentralized games in our portfolio in addition to centralized games will be a major strategic theme for us from 2022.
Square Enix has an extensive library of proprietary intellectual property that is well suited to NFTs. The company earns millions each year in collectibles based on its franchises and popular characters, including card games and other merchandise.